Business
New cell company hits market
Dow Jonew-listed Primus Telecom is planning to enter the Hungarian cell phone market in December as an alternative provider of low-rate international calls, the company said. Primus decided to use an area code of its own to direct calls to its network after talks failed with existing market players about shared use of the latter's network. The services offered by Primus will be available to users of all three mobile communication companies currently present in Hungary but require the use of Primus cellular phones and price plans. The prospective new competitor is seeking retail partners to market the service. (Vg 1) P.P.
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